SJBMS-Volume-4, Issue-6 (June, 2019)


Research Article


Research Article


Research Article


Research Article

  • Marketing Communication Strategy to Increase Transition from Subsidized LPG Consumption to Non-subsidized LPG: A Case Study of PT Pertamina (Persero) Domestic Gas Region I-Medan City, North Sumatra- Indonesia
  • Rudi Faisal Al Hafiz, Sukaria Sinulingga, Rulianda Purnomo Wibowo
  • Saudi J Bus Manag Stud, 2019; 4(6): 499-507

  • DOI:10.21276/sjbms.2019.4.6.4
  • [Full Article PDF] (341 downloads)


Research Article

  • The Influence of Brand Association and Perceived Quality through Customer Satisfaction on Repurchase decision of Oil Palm Seed (Case Study at Oil Palm Research Center)
  • Irma Zulhana Koto, Isfenti Sadalia, Endang Sulistya Rini
  • Saudi J Bus Manag Stud, 2019; 4(6): 508-515

  • DOI:10.21276/sjbms.2019.4.6.5
  • [Full Article PDF] (377 downloads)


Research Article


Review Article


Research Article


Review Article


Review Article